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Marketing Lead Analyst, New Ventures

Newport Beach, California 610 Newport Center Drive, 92660
Marketing Lead Analyst, New Ventures (23018462)

Description

CULTIVATE A BETTER WORLD

Food served fast does not have to be a typical fast-food experience.  Chipotle has always done things differently, both in and out of our restaurants. We are changing the face of fast food, starting conversations, and directly supporting efforts to shift the future of farming and food. We hope you will join us as we continue to learn, evolve, and shape what comes next on our mission to make better food accessible to everyone.

 

THE OPPORTUNITY

The New Ventures Marketing Lead, is responsible for leading marketing for current and future New Ventures projects. This role will be accountable for creating and supporting the marketing plan & execution, future new concept development, launch marketing plans, business analysis, ongoing plan revisions based in consumer and market learning, New Ventures consumer learning & marketing playbook to support current and future ventures and New concept development to support future master plan.

 

WHAT YOU’LL DO

In addition to following Chipotle’s policies and procedures, principal accountabilities include, but are not limited to:

·         Work with New Ventures to understand their current marketing plan, analysis and future plans. Build, align with manager, and execute PL marketing plan beginning later this year.

·         Lead new market plan development and execution by continuing to be consumer-insight driven, breakthrough go-to-market strategies and briefs, and cross-functional coordination to ensure flawless in-market consumer experience, in-restaurant and in digital channels.

·         Understanding of key business drivers and critical business needs to deliver profitable expansion or shut down.

·         Be a thought-leader in the timing and sequencing of new menu items timing and strategy, guiding product development from concept to launch (including test markets and national launches), including merchandising, pricing, and activation.

·         New Ventures Consumer Learning & Marketing Playbook: Take learning from core Chipotle expertise to develop the marketing playbook and share knowledge and learning with the x-functional team as appropriate. This will be a live playbook, so continue to adapt and change as we continue to learn.

·         Future New Ventures Landscape assessment, concept development and phase 2 recommendations. Assess new menu opportunities through the continuous evaluation of the competitive landscape, consumer insights, new food trends, and culture.

 

 

 

 

WHAT YOU’LL BRING TO THE TABLE

·         Bachelor's Degree (BA/BS) from 4-year college or university required

·         5-8 years of experience in Local Marketing, Digital Marketing, 3rd party marketplace marketing (e.g. DoorDash)

 

WHO WE ARE

Chipotle Mexican Grill, Inc. (NYSE: CMG) is cultivating a better world by serving responsibly sourced, classically cooked, real food with wholesome ingredients without artificial colors, flavors or preservatives. Chipotle has over 3,000 restaurants in the United States, Canada, the United Kingdom, France and Germany and is the only restaurant company of its size that owns and operates all its restaurants. Chipotle is ranked on the Fortune 500 and is recognized on the 2022 list for Fortune's Most Admired Companies. With over 100,000 employees passionate about providing a great guest experience, Chipotle is a longtime leader and innovator in the food industry. Chipotle is committed to making its food more accessible to everyone while continuing to be a brand with a demonstrated purpose as it leads the way in digital, technology and sustainable business practices. For more information or to place an order online, visit www.chipotle.com

 

PAY TRANSPARENCY

A reasonable estimate of the current base salary range for this position is $94,000 to $127,000. You are also eligible for annual cash bonuses and equity awards based upon performance and other factors. Actual compensation offered may vary depending on skill level, experience, and/or education. Chipotle offers a competitive total rewards package, which includes medical, dental, and vision insurance, 401k, sick leave, vacation time, and much more.  Visit https://jobs.chipotle.com/benefits

Chipotle Mexican Grill is an equal opportunity employer that values diversity at all levels. As a people-first company rooted in values, our purpose extends beyond serving nutritious food using real ingredients. It means hiring world-class individuals and fostering a culture that champions diversity, ensures equity, and celebrates inclusion. All qualified applicants, regardless of personal characteristics, are encouraged to apply.

Qualified applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and/or certain state or local laws. Please contact ADAaccommodations@chipotle.com if you need an accommodation due to a disability to complete an application, job interview, and/or to otherwise participate in the hiring process. This email does not respond to non-accommodations related requests.


Primary Location: California - Newport Beach - 9998 - 610 Newport Office-(09998)

Work Location:
9998 - 610 Newport Office-(09998)
610 Newport Center Drive
Newport Beach 92660

Job Marketing Job Posting May. 25, 2023 Job Number 23018462

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